brainstorming Archives - Tree Frog Solutions

How to Use the Mosaic Model for Brand Storytelling (One-Pager 101, Step 4: Compose)

In this post, we dive into how to write a compelling story for your one-pager. It’s brand storytelling at its finest—made easy with a step-by-step process and helpful tips and examples. Plus: another free worksheet to make it all a cinch.

May 20, 2025

How to Craft a Strong Call to Action, Part Two (One-Pager 101, Step 3: Call)

You’ve got your goal—now let’s turn it into a CTA that works. In this post, you’ll learn how to brainstorm strong details, sharpen your CTA with four key principles, and walk away with a strong lineup of options. Free worksheet included!

May 14, 2025

How to Craft a Strong Call to Action, Part One (One-Pager 101, Step 3: Call)

Before you can craft a strong call to action, you need a clear, focused goal. This post walks you through a simple formula for linking your audience to your ask, plus a free PDF worksheet to help you map it all out.

May 5, 2025

How to Identify Your Target Audience (One-Pager 101, Step 2: Crowd)

To write a banger one-pager, you need to know exactly who you’re talking to. This is a step-by-step guide for identifying your target audience, plus a free PDF worksheet to make the process a breeze.

April 22, 2025

How to Gather Key Info Before You Start (One-Pager 101, Step 1: Compile)

First things first: gather the right pieces. This post walks you through what to collect, where to look, and how to find stats that tell your story best—plus a free downloadable checklist and brainstorming guide to help you get it done fast.

April 10, 2025